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Why Brazilian and Underarm Sugaring Are the Most Popular Services at Sugaring NYC

At Sugaring NYC, we offer a full menu of natural hair removal services, but two stand out for their popularity and results: Brazilian sugaring and underarm sugaring. These services are booked more than any others—and for good reason.

From long-lasting smoothness to gentle exfoliation, Brazilian and underarm sugaring deliver major benefits in two of the most sensitive areas of the body. Whether you’re looking to ditch the razor, simplify your routine, or just feel more confident in your skin, these services are a game changer.

Let’s explore why they’ve earned their top spot with SugaringNYC clients nationwide.


What Makes Sugaring Different?

Before we talk specifics, let’s talk sugaring.

Unlike waxing, sugaring uses a 100% natural paste made of sugar, lemon, and water. It’s applied at body temperature and removed in the direction of hair growth, making it much gentler on the skin than traditional wax.

The result? Less irritation, fewer ingrowns, and smoother skin that lasts longer. It’s especially ideal for sensitive areas like the bikini zone and underarms.


Why Brazilian Sugaring Is a Client Favorite

🌿 1. Smooth, Long-Lasting Results

A Brazilian sugaring treatment removes all hair from the front and back of the bikini area. Because sugaring pulls from the root, results typically last 3–5 weeks — with softer, finer regrowth over time.

🌿 2. Minimal Irritation

Clients love Brazilian sugaring for its gentle approach. The sugar paste doesn’t adhere to live skin, which helps reduce redness, bumps, and irritation after your service.

🌿 3. Boosted Confidence

There’s something empowering about feeling fresh, clean, and smooth — whether you’re in a swimsuit, lingerie, or just lounging in PJs. A Brazilian sugaring can boost your confidence and help you feel your best.


Why Underarm Sugaring Is So Popular

✨ 1. Quick and Convenient

Underarm sugaring takes just 10–15 minutes and delivers weeks of smooth, stubble-free skin. It’s an easy add-on to any self-care routine.

✨ 2. Fewer Ingrowns and Brightened Skin

Frequent shaving can cause irritation, discoloration, and ingrowns. Sugaring gently exfoliates while removing hair, helping to even skin tone and reduce bumps over time.

✨ 3. Odor Control and Freshness

Sugaring removes not just hair but also dead skin cells — which means fewer places for odor-causing bacteria to hide. The result? Smoother, fresher underarms that feel great all day.


Why Clients Keep Coming Back to SugaringNYC

Across all of our locations, our mission is to make hair removal a positive, natural, and empowering experience. Here’s what clients love about SugaringNYC:

  • 💛 Highly trained Sugaristas who specialize in technique and comfort

  • 🍋 100% natural, organic, and cruelty-free sugar paste

  • ✨ Clean, modern studios across the U.S.

  • 💬 Thousands of glowing reviews and loyal clients nationwide

Whether you’re new to sugaring or already in love with the method, Brazilian and underarm sugaring are perfect places to start (or upgrade) your routine.


Ready to Try It?

Ditch the razor, skip the irritation, and discover why Brazilian and underarm sugaring are the top choices at SugaringNYC. Your skin deserves the best — and we’re here to deliver it.

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